Global Chicken Market Trends Forecast 2025-2033

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Global Chicken Market Trends Forecast 2025-2033

Global Chicken Market

Global Chicken Market Size and Share Analysis: Growth Trends & Forecast 2025–2033

Market Overview

The Global Chicken/Poultry Meat Market is projected to grow from USD 160.62 billion in 2024 to USD 268.35 billion by 2033, registering a CAGR of 5.87% during the forecast period. The market’s growth is fueled by rising urbanization, increasing disposable incomes, demand for convenient protein-rich foods, technological advancements in poultry farming, and changing dietary preferences favoring chicken over red meat.

Key Highlights

  • Base Year: 2024
  • Forecast Period: 2025–2033
  • Market Size in 2024: USD 160.62 Billion
  • Market Size in 2033: USD 268.35 Billion
  • CAGR (2025–2033): 5.87%
  • Format: PDF & Excel (Editable PPT/Word upon request)

Market Dynamics

Growth Drivers

1. Rising Global Population and Protein Demand

The global surge in population directly increases the demand for affordable and high-quality protein. Chicken, being relatively inexpensive and efficient to produce, has become a preferred protein source in both developed and developing countries. Poultry farming’s ability to yield high protein output with lower environmental impact strengthens its global appeal.

2. Health-Conscious Consumer Behavior

Chicken’s lean profile, low fat content, and high protein composition have made it a favorite among health-conscious consumers. As awareness of health risks linked to red meat consumption grows, chicken is becoming the go-to choice for a balanced diet, especially among millennials and urban populations.

3. Urbanization & Lifestyle Shifts

Urbanization leads to time-constrained lifestyles, boosting the demand for ready-to-eat, frozen, and processed chicken products like nuggets, sausages, and chicken patties. As income levels rise, consumption of packaged and fast-food chicken items also increases, particularly in metropolitan areas.

4. Technological Advancements in Poultry Farming

Advances in genetics, feeding systems, disease management, and automation in poultry farming have improved productivity and reduced costs. These innovations have also enhanced meat quality, biosecurity, and sustainability, making the chicken meat supply more stable and scalable.

5. Foodservice Industry Growth

The global expansion of QSRs (Quick-Service Restaurants) and increased chicken usage in foodservice menus (e.g., fried chicken, sandwiches, and wraps) are supporting market growth. Chains like KFC, Chick-fil-A, and McDonald’s heavily rely on chicken-based menu items, making them key demand drivers.


Market Challenges

1. Volatile Feed Costs

Feed constitutes 60–70% of poultry production costs. Prices of essential feed ingredients like corn and soybeans are subject to fluctuations due to weather events, geopolitical conflicts, and trade policies, thereby impacting production margins and chicken meat prices.

2. Disease Outbreaks (Avian Influenza, Newcastle Disease)

The poultry sector remains vulnerable to epizootic diseases which can decimate flocks and disrupt supply chains. Such outbreaks lead to temporary bans, reduced consumer trust, and heightened operational costs related to biosecurity and recovery.

3. Animal Welfare & Ethical Concerns

Consumers and regulators are increasingly concerned about animal welfare and ethical poultry farming practices. Demand is shifting towards cage-free, free-range, and organic poultry, compelling producers to adapt operations and absorb higher compliance costs.

4. Rising Competition from Plant-Based Proteins

The rise of plant-based meat alternatives has introduced new competition to the poultry segment. Consumers are experimenting with soy, pea, and mushroom-based alternatives, especially in Western markets where sustainability concerns are prominent.

Related Report

China Chicken Market

Saudi Arabia Poultry Meat Market 

Kenya Chicken/Poultry Market

Regional Analysis

United States

The U.S. dominates the global chicken market due to its robust poultry industry, advanced farming techniques, and strong domestic demand. Consumers favor chicken for its affordability, lower fat content, and versatility. The presence of major foodservice chains and high demand for processed chicken boosts the market. Challenges include disease outbreaks and ethical farming concerns.

United Kingdom

UK consumers increasingly choose chicken over red meat due to health and ethical considerations. Growth in the ready-to-eat segment and rising preference for sustainably sourced poultry have spurred market expansion. However, Brexit-related trade disruptions and stricter welfare regulations present hurdles.

Japan

In Japan, chicken is an essential ingredient in many dishes like karaage and yakitori. Urban lifestyles, demand for convenience foods, and a growing focus on locally sourced and safe poultry products drive the market. Despite growth, Japan faces high production costs and dependency on imports.

Saudi Arabia

With high domestic consumption and a growing population, Saudi Arabia’s chicken market is expanding rapidly. There’s a strong preference for halal-certified products and increasing demand for processed poultry. However, the sector is challenged by import reliance, feed price volatility, and the need for sustainable production.


Production and Consumption Overview

Leading Producing Countries:

  • United States
  • Brazil
  • China
  • European Union
  • Thailand

Leading Consuming Countries:

  • China
  • United States
  • Brazil
  • Japan
  • Mexico

Trade Insights:

  • Top Exporters: Brazil, United States, Thailand
  • Top Importers: Japan, Saudi Arabia, European Union countries

Notable Developments

Ghana’s Investment in Poultry Sector (2023)

Ghana’s USD 541 million commitment to boost domestic poultry production is part of a broader global trend of governments investing in food security and local meat industries. These investments aim to reduce import dependency, modernize facilities, and create jobs.


Competitive Landscape

Key Players:

  • Tyson Foods, Inc.
  • Pilgrim’s Pride Corporation
  • BRF S.A.
  • WH Group
  • Hormel Foods Corporation
  • Wens Foodstuff Group
  • The Kraft Heinz Company
  • Danish Crown Group

These companies focus on expanding their processing capacity, enhancing biosecurity, and innovating with ready-to-cook and organic product lines.


Report Scope & Customization

Report Coverage:

  • Market Size & Forecast (USD Billion)
  • Volume Share Analysis
  • Consuming & Producing Countries
  • Export/Import Statistics
  • Company Profiles

Countries Covered:

United States, Canada, China, India, Japan, UK, Brazil, Saudi Arabia, UAE, South Korea, Germany, France, and more.

Customization Options:

  • Up to 20% Free Customization
  • Country-specific analysis
  • Competitive benchmarking
  • Market entry strategies

Key Questions Answered in the Report

  1. What is the projected global chicken/poultry market size by 2033?
  2. What CAGR will the market achieve from 2025 to 2033?
  3. What are the top drivers behind the market growth?
  4. How is urbanization impacting poultry meat demand?
  5. What are the primary challenges facing the poultry industry?
  6. Which countries are the top producers and consumers?
  7. What is the role of technological advancement in poultry farming?
  8. How has consumer preference shifted toward poultry?
  9. How does government investment affect poultry development?
  10. What is the impact of disease outbreaks on the global poultry supply?

Pricing & Licensing

License TypePrice
Dashboard (Excel)$2,490
Single User (PDF)$2,990
Five User + Excel$3,490
Single User + Hard Copy$3,490
Corporate Multi User$3,990

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